As solo travel surges among women, with 40% planning independent trips this year, Canopy by Hilton positions itself as a leading accommodation choice through thoughtful design and safety-focused amenities.
Strategic Design prioritizes solo traveler comfort. The brand’s signature “Canopy Central” lobbies feature varied seating arrangements and odd-numbered bar stools, acknowledging that nearly 40% of solo travelers value flexible dining options.
Safety Innovation addresses key concerns:
- 24-hour concierge service
- Digital room keys through mobile check-in
- Well-lit public spaces
- Secure bike lending program
Local Integration enhances the experience. Each property connects guests to its neighborhood through:
- Welcome gifts from local artisans
- Complimentary evening tastings featuring area producers
- Curated activity recommendations
- Free bicycle rentals for exploring
Dining Evolution reflects changing preferences. With nearly two in five solo travelers requesting personalized options, Canopy offers flexible dining choices including grab-and-go breakfast bags and intimate bar seating.
This focus on solo travelers comes as industry data shows 58% of hotel staff expect solo travel to increase further in 2025, with Gen Z and Millennials leading the trend at 55% and 51% respectively.
