The Museum of Ice Cream reveals plans for its largest-ever flagship location in Las Vegas, transforming 30,000 square feet of AREA15 into an immersive “eatertainment” destination that combines desserts with interactive experiences.
Innovative Features distinguish this location from its predecessors:
- World’s first permanent ice cream buffet
- Ice cream-themed hotel suites
- Wedding chapel made of ice cream cake
- Signature sprinkle pool
- Pink party bus experiences
Day-to-Night Programming sets this venue apart. “Our Las Vegas flagship represents the pinnacle of our journey—blending design, hospitality, and participation in ways that balance family-friendly experiences by day and create a global nightlife destination by night,” says Maryellis Bunn, co-founder and CEO.
Strategic Location places the museum at AREA15, Las Vegas’s growing immersive entertainment district, joining attractions like Universal’s year-round horror experience and Lionsgate’s John Wick Experience.
Global Expansion continues as this marks the Museum’s twelfth global destination and sixth permanent location, joining successful venues in New York, Chicago, Austin, Miami, Boston, and Singapore.
This development represents a significant evolution for the Museum of Ice Cream, which began as an Instagram-friendly pop-up in New York a decade ago and has now grown into a major player in experiential entertainment.