Airbnb releases its 2025 spring travel forecast for the UK, revealing a surge in solo travel, a preference for longer stays, and a growing emphasis on personalized experiences that cater to individual well-being.
Solo Travel Soars: Searches for solo trips this spring have skyrocketed by 90% compared to last year, with travelers embracing “soft travel” focused on leisure and relaxation.
Extended Getaways: Solo adventurers are taking advantage of remote work opportunities, averaging 17 nights away from home.
Pet-Friendly Stays: Demand for accommodations that welcome furry companions continues to rise, with searches for pet-friendly stays up 30% overall and over 40% among solo travelers.
Top UK Destinations for Spring:
- Portrush, United Kingdom
- West Sussex, United Kingdom
- Manchester, United Kingdom
- Milton Keynes, United Kingdom
“This spring, we’re seeing a clear trend towards more intentional and personalized travel experiences,” said Amanda Cupples, General Manager for Northern Europe at Airbnb. “Travelers are prioritizing self-reflection, cultural immersion, and quality time, whether they’re exploring the UK solo or with loved ones.”
The Oasis reunion tour in Manchester is also driving bookings, highlighting the influence of major events on destination choices.
This forecast underscores a shift toward more mindful and flexible travel habits, as UK residents prioritize personal enrichment and meaningful experiences over traditional vacation itineraries.
